Pabili vs. Forwarding from Indonesia or Vietnam: What’s the Difference and Which One Is Right for You?
by Jennifer Victoria Garrucho on Jul 24, 2025
Have you ever asked someone to buy something abroad and send it back to you? Or have you placed a bulk order from a supplier in Vietnam and had it shipped to the Philippines? These are two different scenarios with two very different logistics solutions: “Pabili” and Forwarding. If you're unsure which one best fits your needs, this blog is here to help.
Understanding the difference between “Pabili” services and forwarding can help Filipino individuals and SMEs make smarter, more cost-effective shipping decisions. Let’s break them down.
What Is a “Pabili” Service?
In Filipino, “Pabili” means “please buy [this] for me.” In logistics, a “Pabili” service refers to a buy-and-ship model where a service provider purchases an item on behalf of the customer and then ships it to them. It’s a popular request among overseas Filipinos and small businesses sourcing specific local goods.
Here’s how it usually works:
- The customer provides item details, a link, or a product description.
- The overseas buyer purchases the item using either prepaid money or their funds.
- The item is then shipped to the customer directly or consolidated with other orders.
“Pabili” services are usually ideal for:
- Small or one-off purchases
- Hard-to-source local items
- Customers who don’t have time or access to order directly
Through ZendEase, “pabili” services are available in both small and large quantities. This can include items such as car parts, collectibles, and cosmetic products. While this service is newly active for Indonesia, ZendEase can also support requests from Vietnam on a customizable, case-by-case basis.
It is essential to note that "Pabili" services are handled upon request. Before checking out or confirming a purchase, it's best to consult with ZendEase to ensure your items can be shipped to the Philippines and are not subject to any restrictions.
What Is a Forwarding Service?
Forwarding is a logistics service where you purchase goods yourself (usually from a supplier or e-commerce store), have them sent to a designated warehouse, and a forwarding company arranges shipment to your final destination.
How forwarding works:
- You place an order with your chosen supplier in Indonesia or Vietnam.
- The supplier ships your goods to a local warehouse, which the forwarding company provides.
- The forwarder (e.g., ZendEase) consolidates and ships your package to the Philippines.
Forwarding services are best for:
- Bulk or wholesale orders
- Regular shipments
- Businesses managing inventory or resale
ZendEase currently offers forwarding services from both Vietnam and Indonesia, supported by local operations and logistics partners in these regions.
Key Differences at a Glance| Feature | “Pabili” Service | Forwarding from Indonesia/Vietnam |
|---|---|---|
| Who buys the item | ZendEase or the shopper | You (the customer) |
| Item source | Retail/local shops | Wholesale or e-commerce sites |
| Quantity | Small or Bulk orders | Bulk orders |
| Control over supplier | Low | High |
| Shipping timeline | Flexible; depends on purchase | Set by forwarding schedule |
| Best for | Personal or hard-to-find items | Business or bulk importation |
Which One Is Right for You?
Choose “Pabili” if:
- You don’t have access to the original seller or store
- The store doesn’t ship to the Philippines
- You want someone to handle the purchase and delivery
Choose Forwarding if:
- You buy in bulk or for business
- You want to deal directly with suppliers
- You need more predictable and scheduled shipments
ZendEase can help assess which method suits your needs based on item type, quantity, and shipping requirements. In some cases, combining both services may be possible depending on your shipment plan.
How ZendEase Can Help
Whether you’re buying a single product or managing multiple suppliers across Southeast Asia, ZendEase aims to simplify your shipping process.
Here’s how ZendEase supports your shipments:
- Item inspection: Available upon request before international shipping
- Repacking or consolidation: Helps reduce shipping costs and protect items
- Duties and taxes: Guidance provided; fees are typically settled by the customer upon arrival unless otherwise arranged
ZendEase is committed to helping Filipino exporters and importers make informed logistics decisions with clarity, transparency, and peace of mind.
Get the Right Shipping Fit with ZendEase
Choosing between “Pabili” and forwarding services depends on your goals. If you’re after convenience and one-off purchases, “Pabili” might be your best bet. If you’re scaling a business or managing a larger inventory, forwarding offers better control and cost efficiency.
Are you unsure which one suits your needs?
Schedule a free consultation with the ZendEase team today. Let us guide you through the best shipping solution for your order—no stress, just seamless support.
